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The museum history

he Salvatore Ferragamo Museum is a “corporate” museum focusing principally on the history of Ferragamo the company and the life of its founder, Salvatore Ferragamo. Its basic material is therefore the footwear he created, a remarkable blend of invention, aesthetic sensibility and innovative crafting techniques which is a force that’s still driving the Company’s core business today. Opened in May 1995, the Museum was established by the Ferragamo family in order to acquaint an international audience with the artistic qualities of Ferragamo and the role the name has played in the history of international fashion, and not only footwear.

Sandal in red suede [...]

Salvatore Ferragamo the company pioneered the relatively recent corporate practice of “packaging” its own history and “museumizing” its products as icons of the enterprise’s durability and excellence. Like most corporate museums, the Salvatore Ferragamo Museum and its archives stem from the vision of an entrepreneur, in our case Salvatore Ferragamo’s widow, Wanda, who has headed the organization since the founder died in 1960, and her six children. It was the eldest of these, Fiamma - manager of the Company’s core footwear and leather goods business after her father’s death - who led the family in its museum project, engaged historians and archivists and defined a coherent strategy.
The “germ” event was an exhibition in Palazzo Strozzi on the history of Salvatore Ferragamo which then went on tour and was hosted by some of the world’s greatest museums, such as the Victoria and Albert in London, the County Museum in Los Angeles, the Guggenheim in New York, the Sogetsu Kai Foundation di Tokyo, and the Museo de Bellas Artes in Mexico.

Pullover with red satin [...]

This temporary exhibition gradually became permanent. Eleven years after opening, its growing success and the need to further dialogue with other local institutions persuaded the family to enlarge the Museum. On 6th December 2006, it moved to its new premises in the basement, decorated with pillars and cross-vaults.
In 1999, in recognition of the museum’s cultural worth and of its endeavours over the years, Salvatore Ferragamo received the Premio Guggenheim Impresa e Cultura, an award given annually to the companies that have made the most effective investments in culture. Today, Salvatore Ferragamo is part of the Intrapresae Collezione Guggeheim, a group of enterprises that support the Peggy Guggenheim Collection in Venice, while the Salvatore Ferragamo Museum is a member of Museimpresa, an association grouping major Italian corporate museums. The Museum is located in the historical centre of Florence, in Palazzo Spini Ferroni, which is also the Company’s headquarters. The entrance is in Piazza S. Trinita (5r).